Email Marketing

Email Marketing from Baltimore

Keep in touch with your clients and continually show your value.

Email marketing is one of the most underrated forms of marketing out there. Building an email list of current and potential customers is critical to bringing in more business.

 

What is Email Marketing exactly?

Email marketing is a critical aspect of marketing for any fencing or decking business. It is the process of sending out mass emails to current and potential customers to promote your products, services, boost customer loyalty, and much more.

Here are some typical examples of emails our clients send:

fencing and decking company

Why Should You Invest in Email Marketing?

You may have heard that email marketing is losing its effectiveness. In reality, that just isn’t the case. Email marketing is one of the most efficient ways to drive new sales to your business in a very short amount of time.

Here are some of the reasons why email marketing is a great choice for fencing and decking businesses:

Americans spend 5 hours per day checking emails

According to a study by Adobe, Americans spend on average 3 hours checking their work email and 2 hours on their personal email. Despite alternative business messaging options available, Email is still the preferred method of communication for most fencing and decking businesses. This is mainly because it has been around so long and pretty much everybody is comfortable with it. A lot of people in the business world have a hard time adapting to new technologies, which is why they stick to old faithful.

Drive traffic and sales to your website

Do you have a particular fencing or decking product/service you’d like to promote or sell more of? Making a dedicated email blast that explains its value can be an easy way to bring more of your customers to your website to view the content and make the sale. It doesn’t get much more targeted than that!

It's a quick and easy way to notify your subscribers
Have an announcement you’d like to tell your current customers? Instead of having to email all of them individually, you can create an email blast and click send. Everybody on your list will get the message immediately and it will save you a ton of time.
It's time and cost efficient

Email marketing is one of the best ways to increase business and spread awareness when on a smaller budget. You can use third-party email services like MailChimp to host your email list, and it’s free up to 2,000 emails. You would then just need to create a high-quality email blast and send it out. You can see very strong and quick results using email marketing for your fencing or decking company.

What's Included in our Email Marketing Services?

Our Local SEO Services

Designated email marketing specialist
Email account setup through third-party service (we prefer MailChimp)
Import email list into third-party service (we prefer MailChimp)
Campaign and strategy development
Email design & testing
Custom graphic/image creation
Email distribution
Manage email list subscribers
Landing page design and creation (costs extra)
Review all email analytics (send & open rates)

Would you like to start a project with us or get more information?

If you have any questions or would like to learn more, contact our team and we will be happy to assist you.